Sami Fishbein is a dynamic entrepreneur and co-founder of Betches Media, a leading digital brand that has successfully captured the attention of millennial women through humor and relatable content. Her journey began with the launch of Betches in 2011, alongside her college friends, where they initially aimed to create a satirical platform for college students. The brand quickly gained traction, evolving into a multifaceted media company that includes a popular website, social media presence, and a series of podcasts.

As the Chief Operating Officer, Sami has played a pivotal role in scaling Betches Media. Under her leadership, the company has expanded its offerings to include a range of podcasts that resonate with their audience, such as “Betches Sup,” which discusses current events and pop culture. Sami’s strategic vision has also led to the successful launch of their first book, “When’s Happy Hour,” which further solidified Betches’ position in the lifestyle and entertainment space.

Sami’s commitment to community engagement is evident through initiatives like The Good Influence Fund, which she helped establish to provide support during the COVID-19 pandemic. This initiative raised significant funds for relief efforts, showcasing her dedication to leveraging the brand’s influence for positive impact.

With a keen understanding of digital trends and audience engagement, Sami Fishbein continues to drive Betches Media’s growth, ensuring it remains a relevant and influential voice in the digital landscape. Her entrepreneurial spirit and collaborative approach with her co-founders exemplify the power of friendship in business.